How do you use digital marketing into your business? When you see the world around you today, you realise that the buzzword in various businesses is Digital Marketing. The argument therefore is no longer around whether or not one needs to adopt digital marketing. The focus is more on how to make digital marketing effective,…
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‘Chillr’ aims to disrupt banking in India

Read about an innovative mobile banking business here! Formed by four brilliant tech savvy minds in 2014, Sony Joy, Anoop Sankar, Mohamed Galib, and Lishoy Bhaskar, Chillr boasts of more than 10 banking partnerships, processes, millions of transactions every month, growing at a phenomenal pace month- on- month. With a promise of safe and secure…
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Amazon nails it yet again, this time at $1,000
Amazon creates history once again. Here’s how… Amazon, e-commerce giant hit the milestone $1000 per share on the stock market, for the first time ever in history. This move comes as a victory for the company after a 52-week low of $682.12. So far, only 14 other US stocks have traded above $1000 per share,…
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Tips for women to succeed in business

Hello women! Follow these steps for success... 'Make in India', entrepreneurship, startups, funding, venture capitalists are the buzzwords we hear everywhere. According to FICCI's Economy Watch, India was ranked among the top three countries globally in terms of startups founded with total venture investment pegged at Rs 1117 billion (officially reported numbers) during the period…
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Startups under ‘Startup India’ get a new definition

Now there’s a larger definition for startups….. India has finally broadened the definition of ‘startups’ eligible under ‘Startup India Initiative.’ In a move to boost entrepreneurship and employment, Modi government has upped the age of startups, to seven from five now; relaxed the norms for tax benefits and included employment generation potential. According to a…
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How to evaluate your franchise proposal?

Here's some clarity on the franchise business....... Starting a franchise not only means you are an entrepreneur but also cuts down the typical risks associated with starting a new business. There is a higher degree of security, as replicating an already existing business model is always less risky than starting new. But is it as…
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