Uber launches UberEATS, food delivery app in India

In a move to take over big players in the food apps space such as Zomato, Swigger, FoodPanda, Uber has launched its UberEATS service in India on Tuesday which would be initially available in Mumbai, according to company press statement. The company said it plans to expand the reach of UberEATS in India to six cities before the end of the year, but it has not revealed the names of the city it would hit.

“Mumbai is home to a booming food industry with a vibrant food culture offering both global and local cuisines. The introduction of UberEATS in India, with Mumbai as the first city, is a major step in our global expansion and showcases our commitment to the region,” Bhavik Rathod, head of UberEATS India, said in a statement.

UberEATS was started in 2014 as a small delivery pilot in Los Angeles and launched as a separate application in Toronto in December 2015. In the past 18 months, it has grown incredibly fast, and is now a stand-alone app available in 26 countries and in 78 cities around the globe, including India.

“A little over a year ago, we set out to make food delivery--from pizza to smoothies-- through the UberEATS app as convenient and reliable as getting an Uber ride. As we have expanded UberEATS, we have been building the technology to make food delivery at the push of a button easy wherever you are--whether it is at home or the park, in Mumbai or San Francisco,” says Kartik Murthy, product manager of UberEATS Internationationalization & Growth.

UberEATS claims to help local restaurants reach new consumers and deliver their food fast, efficiently and reliably. Offering a reliable turnkey delivery option, UberEATS plans to expand restaurant capacity and reach to be able to service a whole new network of potential consumers and significant additional revenue stream.

UberEATS has been launched in Mumbai in partnership with more than 200 restaurant partners, including local players like The Bohri Kitchen, Nom Nom, The Bombay Canteen, The Good Wife, Fresh Menu, Le 15, Coffee By Di Bella and global names like Krispy Kreme, Chillies, etc. consumers will be able to order seven days a week, round the clock, as long as the restaurants are operational, through the app. The UberEATS app is separate to the Uber app people use to request a ride and has been built specifically to make food delivery as seamless as possible. Starting today, consumers could download the new app for iOS and android from the iTunes/Google play store or go online at ubereats.com.

 

 

 

 

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