A New Launchpad for Indian Startups by Amazon!

With the ever-growing e-commerce industry in India, Amazon has finally launched into the Indian startup market!

After associating with Department of Industrial Policy and Promotion’s Startup India initiative, Nasscom 10,000 startups and Indian Angel Network, Amazon Launchpad has come forward to aid more startups in India.

So what is this launch pad all about?

Basically, for a fee of Rs 5,000 a month, startups can get access to Amazon’s seller support services such as account management, marketing and warehouse management among others. The bottom line of it all is that startups will be able to use the platform to market, sell, and deliver products to Amazon customers anywhere in the world.

25 startups have already joined the programme, to name a few are Lechal, Leaf Wearables, Ducere Technologies and Seventh Sense Technologies. Amazon Launchpad has been operational in 6 other countries, including the US and UK, where the e-commerce giant has aided over 1,200 startups launch products, with over 4,000 products in storefront.

If you’re a startup interested in joining the programme, click here to apply for it!

On the other hand, here are some of the more interesting products listed by startups. You NEED to check them out:

  1. Ice Orb Floating Bluetooth Speaker

This is basically just a floating speaker spinning above a magnetic base. Breaking the cool quotient or simply clever? You decide!

     2. Lechal Smart Navigation and Fitness Tracking Insoles and Buckles

Not only do these track your fitness, they guide you to your destination! Yes you heard it right, these smart soles will make sure you never get lost in again.

  1. MyDaily Perfect Meal Replacement Shake

This is for the ones always on the go! An extremely convenient and healthy meal in less than a minute with no added preservatives, no artificial colours and transfat free.

This programme by amazon has surely brought about a stir in the startup ecosystem. What are your thoughts about this? Will this move make a dent in the e-commerce sector for startups? Let us know in the comments below.

Here’s to wishing all the startups participating a good boost!

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