NEWS AT A GLANCE
'Info Edge' and Others Invest in E-Commerce Platform 'ShopKirana'
'Mumbai Angels Network' Invests in Startup 'Fric Bergen'
Walmart India Shuffles Top Management, Appoints New Head
Priyanka Chopra-Backed 'Bumble' Debuts in India
Zomato signs in 'Durga Raghunath' to accelerate growth in businesses>

Category Archives: Guru Gyan

Ways to Market Your Business on a Limited Budget

Ways to Market Your Business on a Limited Budget
‘Know yourself’ and ‘know your customer’ also By Anand Rajendran, CEO and Co-Founder of Zoplay With the economy recovering from the effect of demonetisation and the money coming back in circulation, businesses are again moving forward and customers are coming back to businesses. So, now is the time to relook your marketing strategy because, in…
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To B-schooled or Not to be

To B-schooled or Not to be
Family versus B-schools: Tricks of the Trade Perspective Pratish Sanghvi, co-founder, Grab.in, a last mile delivery service company The year is 1858-  the Britishers have just suppressed the Indian Rebellion of 1857 and there is intense mutual hatred among the two communities. A young Parsee graduate joins his father’s export trading firm, interacts with English…
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Guru Gyan
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Entrepreneur: I am the God

Entrepreneur: I am the God
I am an Entrepreneur- the God! Perspective Meghna Maiti When do we become a God? Perhaps, when we become a giver from a seeker. In a nation consisting of around 1.3 billion people, plagued with uncertainties and unemployment, the dynamics completely change when a saviour comes in the form of a messiah and provides people…
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Guru Gyan
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The dark side of entrepreneurship

The dark side of entrepreneurship
Perspective: Great people come with great resilience Meghna Maiti “The average man don’t like trouble and danger,” says Mark Twain in his book ‘The Adventures of Huckleberry Finn,’ explaining the reality that war and suffering are the integral part of the legacy that any successful individual leaves behind. Here Twain was not just referring to…
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Guru Gyan
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A tint of craziness often changes the world

A tint of craziness often changes the world
Perspective: Why not go a little crazy? Meghna Maiti What makes a particular dish exotic and eye-appealing to the common people? What is the missing ingredient in a monotonous love story? What sets a mass-mobiliser apart from a normal politician? They surely manage to create a product or a movement, a particular spark that changes and…
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